1. An individual, team or organisation seeking commercial sports sponsorship
The Sponsorship Business offers a professional consultancy service to help drivers, teams or organisations enhance their sponsorship acquisition strategies. This can incorporate an audit of current sales personnel skills levels, recommendations in respect of improving performance levels, candidate selection and recruitment of trained personnel. It can also provide practical assistance in preparing for sponsorship presentations, design of sales materials and even personal involvement in helping to deliver professional presentations.
2. An existing sponsor looking for an increased level of ROI from your programme
For those companies actively involved in sponsorship activities, the need to increase their Return on Investment is never far from their minds.
The Sponsorship Business offers a professional consultancy service to audit sponsorship activities and to recommend ways of generating an increased ROI. This can include evaluating the sponsorship itself, as well as working with company personnel to identify other opportunities that may exist.
3. A company considering sports sponsorship and needing sound advice and guidance
Used effectively, sports sponsorship offers a wide range of powerful and innovative business-development capabilities. For a company seriously considering its use, it can prove extremely beneficial during the early stages to have access to independent, expert advice, opinions and recommendations of how to wisely invest time and funds.
The Sponsorship Business offers a professional consultancy service in this respect, based on a wealth of experience in the corporate sponsorship arena. Access to this experience and expertise can help avoid expensive and maybe even embarrassing pitfalls in the future.
4. Bespoke Sponsorship Training Courses and Workshops
The Sponsorship Business offers CLASSROOM-STYLE TRAINING COURSES and WORKSHOPS for those sports associations, clubs, schools and universities requiring the provision of professional training for their members, students or staff in sports marketing related topics. These can be designed to meet specific requirements in terms of subject matter and level of participation.
In addition, the Sponsorship Business is planning to deliver a number of Sponsorship Acquisition Workshops on a regional basis. These incorporate a more practical style of tuition, based on the specific sponsorship acquisition requirements of attendees. Further details will be announced on the Sponsorship Business website and on Social Media channels.